Fashion Icons Shining at Shoppers Stop Designer of The Year Awards 2017

The future of fashion took center stage at the grand finale of the Shoppers Stop Designer of the Year Awards 2017. The star-studded finale, judged by an esteemed panel comprising fashion stalwarts Rocky S, Falguni & Shane Peacock, as well as Mr. Govind Shrikhande, Customer Care Associate & Managing Director, Shoppers Stop Ltd., was a fitting end to the 8-month long hunt for the country’s finest fashion design talent.

Showstoppers Aditi Rao Hydari and Kunal Kapoor showcased the Shoppers Stop private brand segment while glamorous models Anchal Kumar, Sucheta Sharma, Sony Kaur, Arshia Ahuja, Anita Kumar and more strutted the students’ fashion-forward designs at the glittering event in Mumbai.

Shoppers Stop Designer of the Year 2017 is the industry’s most prestigious platform to recognize and reward budding fashion design students. Shoppers Stop partnered with India’s leading fashion design institutes and colleges to discover the country’s foremost fashion design aspirants. Out of 700 applicants, 13 students were shortlisted for the grand finale where they showcased their designs across 4 categories – women’s Indian-wear, women’s western wear, athleisure, and accessories.

The top 13 finalists included Adiba Zaidi, Alka Bishnoi, Bhoomi Desai, Chitra Lal, Jaspreet Cibbar, Krusha Gala, Monika Sharma, Neha Pandey, Priyanka Kalita, Saikat Mondal, Shrishti Kushwaha, Vijendra Dubey, and Vivek Mishra. The Shoppers Stop Designer of the Year 2017 winners will get the once-in-a-lifetime opportunity to retail their collection across select Shoppers Stop stores exclusively for Shoppers Stop’s private and exclusive brands. The runners-up will get a chance to intern at India’s leading fashion retailer to hone their design skills.

Showstopper Aditi Rao Hydari said, “Shoppers Stop Designer of the Year is a fantastic platform to discover budding fashion talent across the country. The energy of these young designers is infectious and their ideas are phenomenal. I am so excited to be here to get a glimpse of the future of India’s fashion talent!” Kunal Kapoor added, “I am amazed by the talent of these young fashion students. Their designs reflect their enthusiasm and fresh perspectives. Everyone here is a winner and especially Shoppers Stop for introducing this fabulous talent to the industry.”